1. What Are Cookies?
Cookies are small text files placed on your computer or mobile device when you visit a website. They are widely used to make websites work efficiently, protect site security, and provide reporting data to website owners.
2. How BrewBid Uses Cookies
Under the UK Privacy and Electronic Communications Regulations (PECR) and UK GDPR, cookies are categorised into Strictly Necessary (essential) cookies and Non-Essential (analytics, performance, and marketing measurement) cookies.
We only set non-essential analytics and advertising cookies when you grant consent via our Cookie Banner. You can choose to accept all cookies or only permit essential cookies.
3. Types of Cookies We Use
A. Strictly Necessary Cookies (Always Active)
These cookies are essential for you to browse our website safely and use core features. Without these cookies, basic site functions and security protections cannot be provided.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
__cf_bm | Cloudflare | Bot management, rate limiting, and DDoS security protection. | 30 minutes |
brewbid_cookie_consent | BrewBid | Stores your cookie consent preference (Accepted or Declined). | 1 year |
session_id / auth_token | BrewBid App | Maintains your authenticated session when logged into the quoting tool. | Session / 30 days |
B. Performance & Analytics Cookies (Consent Required)
We use Microsoft Clarity to capture session insights, scroll maps, and click patterns to improve the usability and performance of our quoting interface.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
_clck / _clsk | Microsoft Clarity | Persists user session ID and records navigation insights. | 1 year / Session |
CLID | Microsoft Clarity | Identifies first-time vs returning visitors. | 1 year |
C. Marketing & Conversion Measurement Cookies (Consent Required)
We use the Meta (Facebook) Pixel to measure the effectiveness of our advertising campaigns, understand actions visitors take on our landing page (such as starting a free trial), and deliver relevant ads to trade professionals.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
_fbp | Meta Platforms | Stores browser session ID for ad attribution and conversion tracking. | 90 days |
_fbc | Meta Platforms | Stores click identifier when a visitor arrives from a Meta advertisement. | 90 days |
4. How You Can Control Cookies
You can choose to accept or decline non-essential cookies via our Cookie Banner when you first visit our site. You can also adjust your browser settings at any time to delete or block cookies:
- Google Chrome cookie settings
- Apple Safari cookie settings
- Mozilla Firefox cookie settings
- Microsoft Edge cookie settings
Please note that disabling strictly necessary cookies may affect the security and functionality of the BrewBid application.
5. Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in our technology or legal requirements. Any modifications will be published on this page.
For further questions, contact us at privacy@brewbid.co.uk.